WHAT IS THE PLATFORM?

“The Platform is a one-of a-kind hub for people and organizations working to revitalize neighborhoods around the city of Indianapolis to make it a better place to live. They like to call themselves a launching pad for Indianapolis neighborhood success stories.

CHALLENGE

Although The Platform does many great things for the city, it is lacking in some areas that are vital to it’s success. In order to compete with the other co-working hubs in the city, they needed to address a few issues that were preventing them from reaching their competitors success. The Lack of inspiration in the space, and an overwhelming number of people not knowing they exist were the core problems identified. The goal of this project was to enhance the space for current tenants while attracting new residents for the space.

SOLUTIONS

1) INTERACTIVE TENANT KIOSK

The interactive tenant kiosk is a multi-functional display piece that is meant to be mobile. As with the blueprint, the relevancy of this piece is based on research and testing. Outsiders looking in barely know what Platform is. The kiosk will showcase current projects that are happening around Indianapolis that Platform is connected to. Because there is no signage upon entering, brochure pamphlets will be provided on the kiosk for those that inquire. This mobile kiosk allows the space to interact with visitors more organically and promotes communication, which is otherwise non-existent.

2) NEW FIRST FLOOR BLUEPRINT

This blueprint is a recommendation for the Platform in order to utilize the first floor in a more engaging way. Currently, the space feels stagnant and cold.  This room re-design allows the space to become more engaging by ensuring that it is now more inviting, inspiring, and effectively uses the space in a dynamic way making it stand out amongst its competitors in the surrounding area.